Formal Bio
Anindya Ghose is an Assistant Professor of Information, Operations, and Management Sciences at New York University's Leonard N. Stern School of Business. His research analyzes the economic consequences of the Internet on industries and markets transformed by its shared technology infrastructure. He is an expert in quantifying the economic value from user-generated content in spaces mediated by social media; modeling and estimating the monetization of content through search engine advertising; modeling consumer behavior in mobile media based social networks; and measuring the welfare impact of the Internet. He has focused primarily on geography and ecommerce, product reviews, reputation systems, sponsored search advertising, mobile commerce, and online used-good markets. He has also worked on the economics of IT-based price discrimination and the economics of information security. He frequently works with leading firms in the information technology, retail, financial services, telecommunications, and travel industries on projects related to internet marketing, user-generated content, and search engine advertising.
His work has been published or is forthcoming in leading journals that include Information Systems Research, Journal of Economics and Management Strategy, Journal of Management Information Systems, MIS Quarterly, Management Science, Marketing Science, Marketing Letters, and Statistical Science. His research has received several awards including the best published paper award runner-up for Information Systems Research in 2006, best paper nominations at the 2004 and 2007 International Conference on Information Systems, the 2005 Hawaii International Conference on Systems Sciences, best track paper award in ICIS 2007, and best paper nomination in WITS 2008. It has been widely covered by press outlets such as The New York Times. In 2007, he received the prestigious NSF CAREER Award from the National Science Foundation for his research that quantifies the effect of user-generated and firm-published content in online information exchanges on the Internet. He is also a winner of a 2005 ACM Doctoral Dissertation Award, a 2006 Microsoft Live Labs Award, a 2006 NYU Research Challenge Fund award, a 2007 Microsoft Virtual Earth Award, a 2007 Marketing Science Institute grant and several NET Institute grants. In 2009, he was co-awarded a $2.124 million grant from the NSF based on the Federal Cyber Service: Scholarship For Service (SFS) program for research on information security and privacy issues on the monetization of user-generated content and social media platforms on the Internet. He is a faculty affiliate with the Marketing Science Institute and the Sloan Center for Internet Retailing at the University of California, Riverside. He serves as an Associate Editor of Management Science and Information Systems Research.
Before joining NYU Stern, Dr. Ghose worked in GlaxoSmithKline, as a Product Manager in HCL-Hewlett Packard, and as a Senior E-Business Consultant with IBM. He has a B. Tech in Engineering from the Regional Engineering College (NIT) in Jalandhar, and an M.B.A in Finance, Marketing and Systems from the Indian Institute of Management, Calcutta. He received his M.S. and Ph.D. in Information Systems from Carnegie Mellon University's Tepper School of Business.